This certification measures competency configuring and troubleshooting Marketing API integrations. The certification consists of two required parts: a multiple choice exam (520-101) and a coding assessment (520-201). Facebook Certified Marketing Developer is a prerequisite for this certification.
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Learn the purpose and benefits of the Meta Conversions API and how to select an integration option and implementation approach for an advertiser.
Learn how to set up and directly implement Meta Conversions API.
Learn how to verify proper implementation of Meta Conversions API setup, optimize your configuration of the Conversions API and troubleshoot issues that may arise after the direct implementation of the Conversions API.
