This course teaches you how to extract insights from data and how to use insights to make data-driven recommendations. This workshop is the fourth virtual instructor-led training covering the skills necessary for the Marketing Science Certification exam. Don't see any...
This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
Use Meta Ads Reporting to customize, interpret and share reports to tell a story with data and enhance future campaigns.
Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.
Learn how to use advanced matching for websites to optimize ad campaigns and protect customer privacy.
Learn about the key differences between the auction and reservation buying types so you can determine the best type for your business needs and goals.
Now you know how to navigate the Meta Spark Studio workspace, follow AR best practices and interpret creative briefs.
Learn how to use Meta Audience Network to monetize your app, choose ad formats and integrate the Facebook SDK.
Learn to optimize your Meta ad campaigns by adjusting the bid, placement, creative and delivery optimization settings.
Learn what Advantage+ catalog ads are and how they can help you achieve your business goals. Explore different creative formats to deliver relevant, personalized ads to your audience. Additionally, you'll learn best practices in setting up your Advantage+ catalog ads...
Blavity COO, Aaron Samuels, shares his organization’s growth path and best practices.
In Stream Ads are a great way to make passive income from your Facebook Live content as a creator. Learn how to get started with In Stream Ads from Meta Content Strategist, Tevah El Emmet.
Tyler Simpson shares common creator use cases for going Live.
Learn how to test app event implementation and debug app events for Android and iOS.
Discover the best media practices that can help increase international sales on Meta technologies.
In this course we explore how Advantage+ catalog ads can deliver relevant, personalized ads to your audience.
Learn how to build and maintain a meaningful community by defining its mission, goals and success criteria.
In this course, we will explore how to formulate a hypothesis and how to select a measurement approach that suits your business needs.
Examine key processes that community managers use to build and scale their online communities.
In this training, you will learn how the AI tools within Meta Advantage can be used to improve campaign performance. This training provides an overview and use case for each tool, so you can determine which tools would be best...
