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Outline

Stronger connections with the Conversions API
Virtual | October 17, 2023 | 10:00AM BST

Event Details
Advertising tailored to people can be more effective, both for consumers and business performance. In this live, instructor-led webinar a Meta Blueprint trainer we’ll discuss how ads are evolving to provide more transparency and control. We’ll examine the impact these changes can have on businesses who rely on personalized advertising. You will discover how the Conversions API can help you establish a more reliable data connection for marketing campaigns and other ways to adjust for changing privacy regulations.

This session prepares you to:

  • Describe how businesses can establish more reliable connections.
  • Decide what information to share and how to share it.
  • Understand the different options to connect your information with the Conversions API.

Duration of the session: approx 1.5 hours

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